Different techniques and textures, trompe l'oeil and other visual games make up his compositions. Compositions that Gerardo Pulido decides on as he goes along, assembling and in some way disassembling an ambivalent, heterogeneous and impure ensemble, more or less abstract, as irreverent and serious as it is banal and erudite.

In paintings, watercolors, or painting on wood, Pulido emphasizes craftsmanship, devoting himself equally to detail and spontaneous gesture. Thus, colors, brightness, and other surface qualities seduce the eye and simultaneously challenge art history and popular culture, Magritte and Condorito, for example.